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Talk to your data: AI-powered conversational analytics with the dbt MCP server
Upcoming

Talk to your data: AI-powered conversational analytics with the dbt MCP server

🌐 Global friendly sessions on October 1 & 2

What if anyone at your company could ask a question in plain English and instantly receive a trusted, governed, verifiable answer from your data platform?

That’s exactly what Norlys, Denmark’s largest energy-telecom group, set out to deliver with LEAP Consulting.

In this virtual event, you’ll hear how about how they partnered to design and launch a production-ready conversational analytics tool powered by the dbt Model Context Protocol (MCP) server and the dbt Semantic Layer to expose definitions, tests, and lineage their AI system, Claude. By integrating natural language chat with dbt’s governed workflows, Norlys delivers trustworthy, AI-powered self-service answers to their business users fast and backed by definitions, tests, and lineage.

Whether you’re just starting your AI journey or ready to ship production-grade conversational analytics at scale, this session delivers a playbook on what’s possible and reliable in AI today.

  • Inside the build: Practical lessons from Norlys and LEAP on designing a conversational analytics interface that works in production
  • See it in action: A live demo of Norlys’ conversational analytics experience—how plain-English questions become governed, accurate answers
  • Operational takeaways: Guidance on governance, scalability, and integration considerations for AI-powered BI
  • Team impact: How conversational analytics reduces analyst workload and expands data access for business users
  • Next steps: Where to start if you want to experiment with the dbt MCP Server and the dbt Semantic Layer in your own stack
  • Get your questions answered live by experts from dbt Labs and LEAP Consulting

Meet your speakers:

Søren Meincke Persson

Søren Meincke Persson

Head of Data Engineering

Norlys

Jonas Munk

Jonas Munk

AI & Data Strategy Lead

Leap, Data & AI Consulting

Thomas Grabowski

Thomas Grabowski

Product Manager, AI

dbt Labs

Host partners: