How to measure your data team’s ROI in the age of AI

Learn why traditional ROI metrics fail—and how AI and new team models turn data into a strategic advantage.

Spoiler alert: you can’t! But new approaches to teaming, tracking, and tech are helping data teams shift from cost centers to strategic powerhouses.

They’ll share how Hex customers are leading this change, how AI is evolving the space, and actionable takeaways for all data roles.

Speaker:

Barry McCardel, CEO & Co-Founder at Hex

Coalesce 2025: How to measure your data team’s ROI in the age of AI | dbt Labs