Author

Alan Cruickshank

Head of Data @ Tails.com

Alan is one of the 2020 UK DataIQ100 and leads the data team at Tails.com, an online, direct-to-consumer, pet-nutrition business that now feeds over 150,000 dogs across Europe. In his spare time, he has been wrangling with the challenge of shepherding the growing open source community around SQLFluff, a SQL linter for humans.

Recent Posts

December 9, 2021 Alan Cruickshank

This is just the beginning

The "modern data stack" and dbt are often positioned as the current best option for organisations to aim for and the end point of transformation projects. That this is not the end... this is just the beginning.

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